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Iconic handbag retailer OrotonGroup is up for sale after becoming the latest casualty in Australia’s retail bloodbath and collapsing into voluntary administration.
The 79-year-old company revealed on Thursday that an eight-month strategic review which looked to sell, privatise, recapitalise or refinance the business had failed to find a viable option to secure its future.
About 60 Oroton stores would continue to trade as usual while administrators Deloitte Restructuring Services pursue a sale or a recapitalisation, the company said.
“The board is disappointed that it has had to take this step after running such a comprehensive process,” said interim chief executive Ross Lane, whose grandfather Boyd Lane founded Oroton in 1938.
“However … it is apparent that voluntary administration is necessary to protect the Oroton business…
